Research Methodology: Business and Management Contexts 2e provides students with a clear conceptual framework for conducting research in a step-by-step manner. While the textbook is pragmatic in its approach, it equips students to use different research traditions and methods.
The textbook follows a problem-solving approach which is suitable to the current business environment. South African examples provide students with practical examples of what they are likely to encounter when doing research and writing assignments. The title provides a practical guide to research with examples that are relevant to South Africa and includes steps on how to write up research reports and make recommendations.
- New introductory chapter which provides an accessible overview of the book.
- Greater focus on decolonisation at South African universities and the decentering of knowledge with examples from the South African workplace.
- Greater focus on how to conduct a literature review and evaluate the quality of literature published in various sources.
- Content on e-research updated to reflect latest trends and best practices.